Marketing Resources

/Marketing Resources
Marketing Resources 2017-11-03T15:46:33+00:00

The work we do at the UH Maui College is vital. It is important we maintain a brand that captures the impact of our leadership, teaching, innovation and service with various platforms and events. We shall maintain a “look” and a narrative that is consistent with our identity and message. This is an objective of the college’s Marketing Team, in line with a communications plan to increase our visibility in the community.

Find useful resources here to promote your event.


ANNOUNCEMENTS

  • 8/31/2017: LOOKING FOR MODELS – If you or you know students who won’t be too shy in front of the camera, please email a selfie to market@hawaii.edu with your contact information. That’s the ONLY criteria we are looking for – must be willing to be photographed and sign a release form. This is an on-going effort for various projects. This is currently on a voluntary-basis, but compensation and perks are being discussed for selected models. This is a great way to show your support for the college!

    Models

  • 8/31/2017: JOIN THE MAUI FAIR COMMITTEE – Each year, UH Maui College presents a showcase of its programs at the Maui Fair. This year’s theme is “Celebrating the Greatest Things in Life.” Interested in volunteering for the Maui Fair Committee? The Marketing Office will lead this year’s planning. Email Kit at zulu@hawaii.edu.

REQUEST FOR PUBLICITY

Press releases and blogs are effective to get publicity for your event. Start by submitting this FORM.

Use this form to request for publicity for your UH Maui College-sponsored event. The Marketing Office, when appropriate and in consideration of time and resources, will provide publicity in addition to your efforts. All submissions are reviewed and approved before the work begins. The office will help “get the word out” if the request meets all of the following:

  • Is the event associated with a UH Maui College program?
  • Is the event being run by UH Maui College employees or current students?

Depending on the event, the Marketing Office will make a recommendation what’s best for your event.


UHMC NEWS: EMAIL BLAST TO STUDENTS

The UHMC News is a regularly scheduled email blast to the study body. If your group or program has an announcement you would like to submit to be included in the email blast, please submit your material to market@hawaii.edu using the following schedule:

  • Every 13th of the month – deadline for e-blast on the 15th
  • Every 28th of the month – deadline for e-blast on the 30th

*This schedule is subject to change, depending on the announcements submitted and deadlines involved.

Student organizations are encouraged to do their own publicity for their events.


SUBMIT YOUR EVENT TO THE CAMPUS CALENDAR

The UH Maui College campus-wide calendar on the right sidebar of this page can also be viewed here.

  • 1. Create your event in your own google calendar.
  • 2. Invite market@hawaii.edu to your event.
  • 3. Save!

How to add to calendar


SOCIAL MEDIA

Do you have interesting material you want to share on the college’s social media accounts? Submit your photo and caption to market@hawaii.edu. All submissions will be reviewed, and appropriate ones will be considered/scheduled for posting.

Social Media

The college’s official social media accounts are:

FACEBOOK
• UH Maui College

TWITTER
• UHMaui

INSTAGRAM
• UHMaui

Are you managing a UH Maui College social media account? Register your account to be listed here by emailing market@hawaii.edu the links and the manager’s name and contact information.


PHOTOGRAPHY

Model Release Form – If you would like to submit professional photos to the Marketing Office for college consideration, the subjects in the photo must provide permission by filling out this form. Submit the form to Kit Zulueta, Marketing Director, located in the Financial Aid Office or via email at market@hawaii.edu. (Photos submitted for social media use won’t need a release form, but please be considerate of others and their privacy)


GRAPHIC DESIGN

• Submit a graphic design request to the UHMC IT & MEDIA Helpdesk:


Follow @uhmaui on Twitter